Kirstein Business Library & Innovation Center

Lower Level, Johnson Building, Central Library, 617 536-5400,

Posts Tagged ‘research’

Business Insights: Essentials shines light on industry info!

Posted on October 2nd, 2012 by adeangelis in Electronic Resources, Kirstein Business Library

Apple made the headlines recently with the release of the new iPhone 5 and its patent battles with Samsung. The intricacies of the mobile phone industry can be difficult to follow with so many players on the stage.

But we have to the tools to help you here at the Kirstein Business Library.  Business Insights: Essentials provides industry insights and statistics to help you with your questions.

Some key feature include:

  • SWOT Reports
  • Company histories
  • Financial data
  • Market share reports
  • Industry information
  • Relevant news articles
  • Customizable charts and graphs
  • and so much more!

You can use this tool remotely so you can stay home as the weather gets colder. Use your library card to log in and explore Business Insights: Essentials.

Click here to begin research or check out Apple and Samsung’s company profiles.