Boston Public Library
Kirstein Business Library

Second Floor, McKim Building, Central Library, 617-859-2142

Market Research Resources on the Internet

American Factfinder
http://factfinder2.census.gov/faces/nav/jsf/pages/index.xhtml
Demographic data–population, housing, economic, and geographic.

CenStats:  U.S. Census Bureau  
http://censtats.census.gov/
Several databases of demographic and economic information, including Building permits data, International Trade data, Detailed Occupation by Race, Hispanic Origin and Sex, USA Counties data, Nonemployer Statistics and Census Tract Street Locator.

Consumer Expenditure Survey
http://www.bls.gov/cex/
Provides information on the buying habits of American consumers, including data on their expenditures, income, and consumer unit (families and single consumers) characteristics.

2007 Economic Census on American Factfinder
http://factfinder2.census.gov/faces/nav/jsf/pages/index.xhtml
The Economic Census profiles American businesses every five years, from the national to the local level.

Patchwork Nation
http://www.patchworknation.org
A demographic/geographic breakdown of counties into twelve types of communities, which can be used to examine how these communities experience culture, the economy, and politics. 

Ernst & Young
http://www.ey.com/
Market research on many different industries.

Zip Code Demographics
http://www.mapszipcode.com/

Also, look for articles about industries and consumer behavior in our business periodical databases http://www.bpl.org/electronic/business.asp.