Boston Public Library
Market Research Resources on the Internet
Kirstein Business Library
700 Boylston Street
Boston, Massachusetts 02116
617-859-2142
American Factfinder
Demographic data--population, housing, economic, and geographic.

2002 Economic Census (Manufacturing, Retail, etc)
The Economic Census profiles American businesses every five years, from the national to the local level.

Consumer Expenditure Survey
Provides information on the buying habits of American consumers, including data on their expenditures, income, and consumer unit (families and single consumers) characteristics.

Ernst & Young
Market research on many different industries.

Industry Information
This page includes links to statistics, forecasts and news for specific industries.

ZIPskinny
This site takes data from the 2000 census and allows you to search by ZIP code to see demographic information (income level, marital status, racial breakdown, etc.) and then compare it to other areas.

Also, look for articles about industries and consumer behavior in our business periodical databases http://www.bpl.org/electronic/business.asp. And ask the librarians at Kirstein about our many print market research resources.


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